About Pete Adams and Flow State Strategies

The Problem Most Trades Business Owners Face

You're great at HVAC, plumbing, or electrical work. You built your business through skill, determination, and long hours. But somewhere along the way, the business you built to create freedom became a prison.

You're working 60+ hour weeks. Putting out fires. Handling dispatch at night. Missing family dinners. And despite all the hustle, your profit margins are thinner than they should be.

Meanwhile, you watch competitors with worse service somehow grow faster, charge more, and seem less stressed.

You didn't start your business to be trapped by it.


The Solution: Systems, Strategy, and Technology

I help HVAC, plumbing, and electrical companies break through revenue ceilings and build businesses that run without constant owner involvement.

When implementing the predictable, scalable systems from Flow State Strategies, my clients typically experience:

25%-40% Revenue Growth in the first year

10-15 Point Improvement in Profit Margin

15-20 Hours per week back in their lives


Why I Do This

A few years ago, I was working with an HVAC company owner doing $1.2M in revenue. On paper, he should've been comfortable. Instead, he was exhausted—working 70-hour weeks, couldn't take a vacation, and his profit margins were razor-thin because he was underpricing and taking every job that came his way.

"I'm making less money now than when I was a solo technician," he told me. "And I'm working twice as hard."

That conversation changed everything for me.

He didn't need more leads. He needed systems. He needed pricing strategy. He needed to work ON his business, not just IN it.

So we rebuilt his business model together. We implemented proper pricing strategies, optimized his dispatch and routing, launched targeted marketing that brought qualified leads, and trained his team on customer service and upselling.

Within 18 months, his revenue hit $2.1M with 15% higher profit margins. More importantly, he took his first real vacation in five years.

That's why Flow State Strategies exists.

My Background

I've spent 20+ years in technology, marketing, and business strategy. After starting my marketing agency in 2014, I discovered my true passion: helping trades business owners scale without losing their minds (or their families).

For the past decade, I've worked with HVAC, plumbing, electrical, and construction companies, primarily in the Nashville area, implementing systems and strategies that generated millions in additional revenue.

I've seen what works and what doesn't. I've watched businesses transform from chaotic, owner-dependent operations into efficient, profitable companies that run like well-oiled machines.

The trades are the backbone of American industry. You keep homes comfortable, businesses running, and communities functioning. You deserve to build wealth and freedom, not just work yourself into the ground.


What Makes Flow State Strategies Different

Most consultants are great at PowerPoints and theory. I'm great at implementation.

Flow State Strategies combines three critical elements:

1. Strategic Business
Consulting

Real-world pricing strategies, operational optimization, and growth planning—not generic advice, but systems specifically designed for trades businesses.

Discovery:
We'll dig deep into your business to understand your unique strengths, challenges, and goals

2. Cutting-Edge Technology Implementation

AI automation, marketing systems, and software that make you more efficient without requiring a computer science degree. I handle the tech so you can focus on running your business.


My Approach

I don't do cookie-cutter solutions. Every trades business is different. The strategies that work for a 5-person plumbing startup aren't
the same as a 30-person HVAC operation entering its second generation.

Here's what you can expect when we work together:

Diagnosis:
I'll identify the bottlenecks limiting your growth, whether it's pricing, operations, marketing, or team issues.

My Commitment to You

If we work together, I promise:

I'll never recommend something just because it's trendy—only what actually works for trades businesses

I'll tell you the truth, even when it's uncomfortable—because that's what gets results

I'll celebrate your wins and help you fix your losses—I'm invested in your success

I'll treat your business like it's my own—because your success is my success

3. Hands-On
Partnership

I don't hand you a binder and disappear. I work alongside you, implement with you, and stay with you until the systems are running smoothly. True partnerships are critical for me.

Design:
Together, we'll create a customized plan with proven strategies tailored to your business stage and market.

Delivery:
I'll help you implement the solutions, train your team, and provide ongoing support until you're seeing results.


The Goal

I want to help you build a business that:

  • Generates predictable, growing revenue

  • Runs without your constant involvement

  • Pays you what you're actually worth

  • Gives you your life back

You started this business for freedom and financial security. Let's make that vision a reality.


Ready to Transform Your Business?

If you're tired of being stuck on the revenue treadmill and ready to build a business that works for you (not the other way around), let's talk.

Schedule a complimentary 30-minute strategy session where we'll:

  • Analyze your current business stage and biggest growth opportunity

  • Identify the specific bottleneck limiting your revenue right now

  • Map out a customized 90-day action plan for your business

  • Show you exactly how to implement these strategies without disrupting operations

No pressure, no pitch—just actionable insights you can use immediately.

Schedule Your Free Strategy Call